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DOTmed HealthCare Business Daily News Online

Get Content-Targeted Precision With News Silos & "Run of House" Bonus Exposure

Position your company as an industry sector expert

Advertising in DOTmed's high-traffic daily Online News is:

  • Dynamically Targeted
  • Sales Generating
  • Brand Building
  • Cost-Effective

News Silos Offer Content-Relevant Placement

Our news is broken up into Silos. These are neat, compartmentalized drawers of information, organized by category for our online reader's convenience. Let's say they are only interested in MRI-related stories. They simply click the "MRI" button and are directed to all of our news stories that are MRI-related.

There are three online news pages where news banners show.

  1. The News Homepage, rotates all Silo sponsor ads (Leaderboard and SkyScraper).
  2. News Silo pages with category specific news. All Silo Sponsors(Leaderboard and SkyScraper) show on this page as well.
  3. News Story page where all four banner options show: the 728 x 90 Silo Sponsor Leaderboard banner, the 160 x 600 Silo Sponsor SkyScraper, the 300 x 250 Display ad and the Targeted Text Ad

Plus you get bonus "run of house" exposure in general interest stories.

DOTmed News Traffic Means More Business, More Brand Name Awareness

Our site welcomes more than 22,000 unique visitors every day, and up to 50% can be healthcare providers and end-users.

Approximately 42,000 DOTmed Users subscribe to our Weekly Emailed News. These subscribers are decision makers at their companies and organizations.

Our Online News is updated daily with the most relevant issues within our industry. DOTmed News keeps professionals informed of the most up to date stories within the medical equipment arena.

Top 10 reasons to advertise in DOTmed.com's online news:

  1. Content-Relevant ad placement
  2. Bonus "Run of House" exposure
  3. 325,000+ Registered DOTmed Users growing by 1,200 new users per month
  4. Approximately 42,000 Registered Users receive weekly emailed news
  5. News updated daily with top industry sources
  6. Average news story is clicked on over 500 times over it's life
  7. Generate immediate sales, and tremendous brand name awareness
  8. Link your ad to your website or product page
  9. Track views and click-thrus via your DOTmed account
  10. Affordable rates/Great ROI

Four Great Advertising Options to Choose From:

1) Text Advertising Options:

$75 per month, per category. Includes Text Ad design. More categories equals more exposure.

2) 300 x 250 Online Display ad:

$250 per month, per category. Includes GIF ad design with any six month commitment.

3) NEW! Silo Sponsor Skyscraper Ad 160 x 600:

$500 per month, per silo. Guaranteed to grab your targeted audiences' attention, these ads are nestled in news stories within your chosen Silo and in the most read stories section of your Silo (in rotation with other Skyscraper Ads in your Silo). Includes rotation on NEWS HOMEPAGE! Includes GIF ad design with any six month commitment.

4) NEW! Silo Sponsor Page Top 728 x 90 Leaderboard (limited 2 per Silo):

$1000 per month, per Silo. This will give you the greatest amount of visibility to all readers, these ads are nestled in news stories within your chosen Silo and in the most read stories section of your Silo (limited to 2 Leaderboard ads per Silo). Includes rotation on Silo homepage and NEWS HOMEPAGE! Includes GIF ad design with any six month commitment.

Interested? Call your DOTmed Project Manager today: 212 742 1200 Ext. 297

News Homepage

 

News Silo

 

News Story

 

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