Jorge A. Branco Filho is Vice President of the Installed Base Development/Syngo Business Line for the North American Region at Siemens Healthineers.

For the past 30-plus years, Branco has held positions in Siemens Industry and Power Generation in addition to working for multiple business areas in Siemens Healthineers. He joined the North American healthcare organization in 2009 as the Computed Tomography Zone Business Manager for the West Zone and later became Ultrasound Zone Manager for the Northeast Zone. Prior to assuming his current role in July 2018, he was Modality Regional Vice President for the Boston Region for four years.

In addition to a bachelor’s degree in Electrical Engineering from Centro Federal de Educacão Tecnológica (CEFET), Brazil, Branco holds a master’s degree in Marketing from Pontificia Universidade Catolica and a master’s degree in Finance from Instituto Brasileiro de Mercado de Capitais (IBMEC), both in Brazil. He and his family reside in the Malvern, Pa., area.

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